Pop Mart began in China in 2010 as a lifestyle brand focused on creating joy through collectible art toys. What started as a niche market quickly exploded into a global movement — and at the heart of it all? A mischievous little creature named Labubu.

Created by the artist Kasing Lung, Labubu first captured hearts with its odd charm: sharp-toothed, wide-eyed, and always full of personality. As Pop Mart grew, so did the Labubu universe — with themed collections like The Monsters, Have a Seat, Big Into Energy, and Macaron showcasing new moods, colors, and stories with every drop. Each figure is released in a blind box format, turning every unboxing into a thrilling surprise.